Virgin has unveiled an early look at its proposed cross-Channel rail operation, with services between London, Paris, Brussels and Amsterdam planned to begin in 2030.
The company says it plans to run 20 daily return services using a fleet of 12 Alstom Avelia Stream trainsets capable of speeds of up to 300km/h. The trains will have interiors customised for international journeys.
Capacity and access
Virgin estimates that the operation would add almost 7.5 million seats to cross-Channel travel each year and create up to 1,000 jobs. It says the additional capacity will support tourism, business travel and local economies.
The company has signed an agreement with Eurostar to maintain its trains at the Temple Mills International depot in east London. Virgin also says it is the only prospective new Channel Tunnel operator to have secured UK track access, with access confirmed until at least 2040.
Alstom will supply and maintain the trains under the agreement. Andrew DeLeone, president of Alstom’s Europe region, said the Avelia Stream platform combined high-speed performance with energy efficiency, passenger comfort and operational flexibility.
Virgin-branded passenger experience
Virgin says the passenger offer will draw on elements of its wider travel and hospitality businesses. Its Virgin Atlantic Clubhouses are expected to influence pre-departure and onboard social spaces, while Virgin Voyages will inform the food and drink offer. Virgin Hotels’ approach to comfort and design will also be used in developing seating and other onboard areas.
Passengers will be able to earn Virgin Points through the Virgin Red loyalty platform and use them on future journeys, flights, hotel stays, cruises and experiences. Virgin says accessibility will be incorporated from the outset.
Josh Bayliss, chief executive of Virgin Group, said: “Virgin has always thrived on challenging the status quo and aimed to provide our customers with a great experience. We’ll bring the same approach to the cross-Channel route, making the journey something to look forward to as much as the destination.”
Virgin also plans to examine closer links between its rail and airline networks, including connections between Virgin Atlantic passengers arriving in London and onward services to France and other European destinations.
Further details on the proposed services, trains and customer experience are expected to be released in the coming months.